According to a study conducted this year, it has been revealed that Google is the most admired company ahead of its rivals Microsoft and Samsung in Canada.
Google beat other 240 companies to claim the first spot as the most admired company not only on local brands but also its rivals. According to the survey report 87 percent of the users have a good opinion on Google while only 4 percent of users were unhappy with the tech giant.
The other tech giants Samsung has been placed at fifth place with 75 percent and Microsoft on Sixth with 74 percent of users providing a positive opinion about the company.
To our surprise we found that Apple has been given 48th place in the list which is way behind its rivals Microsoft and Samsung. In spite of the recent data leak fiasco Facebook has managed to secure a position of 35th with Netflix at 24th and Amazon ranked 15th.
Samsung which saw a drastic fall of ranking due to its exploding of smartphones has been able to come back and gain its place by earning the faith and respect of the Canadian users.
Rick Murray, Managing Partner and Chief Digital Strategist, National Public Relations, said.“The data is showing that we Canadians are a forgiving lot. Two brands that went through prolonged and very public crises in the past few years – Samsung and VW – have seen the public’s faith and respect in their brands rebound to pre-crisis levels,”
The study also claims that Facebook is expected to loose its ranking in the coming months due to its involvement in the privacy data leak making it to loose faith of lot of Canadian users very soon.
Samsung is a live example of bearing the brunt of the wrath of Canadian users due to its phones exploding regularly which made the company to incur losses with Canadian users not interested in buying its products till recently.
